Character Coaches

Character coaches are the foundation of Nations of Coaches. A Character Coach is focused on the development of student-athletes: teaching them about not just winning and losing, but what it takes to be a leader and men and women of integrity. It’s a complete approach that’s proven to transform lives and take athletic performance to the next level.

“One of my main goals as a coach is to help create the complete player. Having a Character Coach helps me in this process of building the mind, body, and soul of the athlete.”
– Ryan “Bubba” Smith, Head Men’s Basketball Coach, Lee University

These specially trained men and women come alongside a team for the long haul to deeply invest in coaches and players. It’s out of these relationships that we see stories of inspiring life-change.

Thanks to partners like you, it’s an investment that’s transforming lives and building the character of student-athletes.

But we can do more. There are thousands of coaches and student-athletes who can benefit from a Character Coach. That’s why our goal is to impact even more coaches and athletes, by training and resourcing new Character Coaches and embedding them with programs across the nation.